Client
AMA Lagos
Year

2019

Collaborators
  • Quadri Osho
  • Adeoluwa Abraham
Deliverables
  • Strategy
  • Visual Identity
  • Verbal Identity
  • Packaging design
  • Product design
  • Website development

Brand identity for a luxury fashion brand.

AMA Lagos is a Nigerian luxury fashion brand that provides a first-class, bespoke service to fashion forward men with a client-first approach. 

We collaborated with AMA Lagos to define their strategic identity (a.k.a the brand DNA) and then we created the verbal and visual identity that reflects that DNA.

In crafting the verbal and visual identities, our goal was to create a brand that is easy to recognize, differentiated from competitors and resonates with the target audience.

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